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Olivet College recognized for outstanding PR efforts
Apr 12, 2013

The Central Michigan Chapter of the Public Relations Society of America (CMPRSA) presented Olivet College’s Office of College Relations with three awards for outstanding achievement in public relations during the 2013 PACE Awards celebration Thursday, April 11.

Molly Goaley, director of media relations and senior writer, and Bruce Snyder, director of publications and web services, received a Pinnacle Award, the organization’s top prize, for the 2012-13 Olivet College Viewbook; and an Excellence Award for Shipherd’s Record, the Olivet College alumni magazine. In addition, Goaley received an Excellence Award for her feature story, “Olivet Alumnus was Oldest of Hostages Held by Iran.” Both Goaley and Snyder are residents of Battle Creek.

The 2013 PACE Awards, held at the Old Town Marquee, also included the presentation of more than 30 awards to area businesses and partnerships that produced mid-Michigan’s best public relations and communications tactics and campaigns in 2012.

Held annually, the CMPRSA PACE Awards are mid-Michigan’s highest honor of public relations activities and are awarded to public relations practitioners who, in the judgment of their peers, have successfully addressed a contemporary issue with exemplary professional skill, creativity and resourcefulness. More than 300 organizations have been recognized by the CMPRSA for excellence in public relations over the past two decades from nonprofit organizations, corporations and public and private agencies in Clinton, Eaton, Genesee, Gratiot, Ingham, Jackson, Livingston and Shiawassee counties. Submissions are judged based on quality of research, planning, execution and evaluation.

The 2013 PACE Awards was made possible through the support of area sponsors including Martin Waymire Advocacy Communications; Jackson National; Edge Partnerships; Truscott Rossman; Pace; TechSmith Corp; Michigan Health and Hospital Association; Lambert Edwards & Associates; Marketing Resource Group; Rathbun Public Relations; Rizzi Designs; Web Ascender; Greater Lansing Convention & Visitors Bureau; Trumpie Photography.

Note: A full listing of the winners is available on the CMPRSA PACE Awards website, www.cmprsapaceawards.com.


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