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Journalism & Mass Comm. Major

Our journalism and mass communication major is designed to prepare you for a wide variety of careers in the media and other communications-related industries. Through hands-on experience in a variety of mass communication disciplines – which will begin the very first week you arrive on campus – you’ll develop strong written, oral and interpersonal communication skills which contribute to success in any communications-related career.

For your convenience, below are the course descriptions for the required for Journalism & Mass Communication. For more information please visit the academic catalog.

Core Classes:
JMC 101 Introduction to Mass Communication

Overview of mass communication roles in global society, exploring books, newspapers, magazines, radio, television, film and new technologies. Emphasis on media literacy, impact and ethics.

Fall Semester.
3 semester hours.
Satisfies Global Diversity requirement.

JMC 105 Introduction to Oral Communication

Purposes, functions and methods of oral communication. Practical application of both formal and informal oral communication.

Fall and Spring Semesters.
3 semester hours.
Satisfies Global Diversity requirement.

JMC 200 Basic Reporting

Observing, reporting and writing under deadline. Story types and structures, research, writing styles and interviewing, in addition to media law and ethics.

Spring Semester.
3 semester hours.
Prerequisites: IDS 111 or instructor permission.

JMC 203 Public Speaking

The study of oral communication in the public setting through understanding of the rhetorical skills of delivery, organization, language, and the application of this knowledge in presentation and evaluation of prepared informative and persuasive speeches.

Fall and Spring Semesters.
3 semester hours.
Satisfies Creative Experience requirement.

JMC 210 Basic Reporting II

A continuation of Basic Reporting I, advancing professional writing skills in print and all other media, including beat reporting and investigative/critical thinking skills.

Fall Semester.
3 semester hours.
Prerequisites: C or higher in IDS 111 and JMC 200.

JMC 250 Photoshop

Introduction to the functions, components, terminology, features and uses of Adobe Photoshop, focusing on the essential techniques and functions of the program. Course offers hands-on lectures, demonstrations and student projects. Students must have electronic storage media.

Fall and Spring Semesters.
3 semester hours.
Cross listed with ART 250.
Prerequisites: JMC 200 or instructor permission; pre-requisite waived for Graphic Design majors.

JMC 290 Practicum in Mass Communication

Guided practical on-campus experience in mass communication production. No more than six semester hours will count toward graduation for Journalism and Mass Communication majors.

Fall and Spring Semesters.
1–6 semester hours.
Prerequisites: Instructor permission.

JMC 300 Video Production

Introduction to digital videography and digital video editing skills and techniques. Students will receive classroom instruction and work individually or in teams to conceive, script, shoot and edit video projects related to journalism and mass communication.

Fall and Spring Semesters.
3 semester hours.
Prerequisites: JMC 101 or instructor permission.

JMC 310 Editing

Critiquing and editing copy for print and broadcast. Focusing on accuracy (fact checking), grammar and layout.

Fall Semester, odd years.
3 semester hours.
Satisfies Service Learning requirement.
Prerequisites: JMC 200 or instructor permission.

JMC 390 Internship

Professional experience with any appropriate communications-oriented organization. Proposed and initiated by student with approval from faculty adviser, department chair and prospective employer. Pass or Fail grade.

Fall, Spring and Summer Semesters.
3–15 semester hours.
Prerequisites: JMC 101 or chairperson permission.

JMC 400 Mass Communication Theory

The study and analysis of theories and processes of mass communication. Lectures, research, presentations and projects will assist in learning how we communicate, motivate and advocate within our own society and within other cultures through mass media. Learn, analyze and test current theories and practices and apply that knowledge to prospective careers and endeavors.

Spring Semester, odd years.
3 semester hours.
Satisfies Global Diversity requirement.
Prerequisites: JMC 101, 200 and 300 or instructor permission.

JMC 421 Mass Communication Law and Ethics

Lecture and research into mass communication law and ethics with emphasis on libel, privacy, free press, copyright, broadcast and advertising regulation, court systems, indecency and obscenity, as well as ethical standards.

Spring Semester, even years.
3 semester hours.
Prerequisites: JMC 101, 200 and 300 or instructor permission.

IDS 499 Seminar

Students are required to take the seminar every semester they are enrolled at Olivet College. Each program or major has its own seminar and students must take the seminar of the major they have declared. Seminars meet every Wednesday of the semester. During that time, academic advising, portfolio development, program support and community building take place.

Fall and Spring Semesters.
1 semester hour.

Complete four of five:
JMC 205 Broadcast Production

Introduction to radio, television, Web and film broadcast production formats, techniques and equipment. Text and lab work.

Spring Semester.
3 semester hours.
Prerequisites: JMC 101.

JMC 230 Broadcast Writing and Announcing

Instruction and critiques in the skills involved in writing and announcing in professional broadcast venues. Students will explore informational writing skills in a variety of professions, from news to public relations, incorporating research techniques, project coordination, collaborative work, deadlines, critical analysis, and oral presentations. Students will also be introduced to broadcast announcing techniques as well as broadcasting equipment.

Fall Semester.
3 semester hours.
Prerequisites: JMC 200.

JMC 240 Photography and Visual Communication

Planning, taking, and editing photographs and visuals for mass communication. Includes the impact of photo and visual selection and layout as well as ethical decisions facing visual communicators. Students must provide materials and have a digital camera.

Fall and Spring Semesters.
3 semester hours.
Satisfies Creative Experience requirement.

JMC 305 Publication Design

Readings, discussions and practice in publication design, in print and online publications. Conceiving and executing finished layouts and graphics. Appropriate software exploration. ART 311 may substitute for this course.

Fall Semester, even years.
3 semester hours.
Satisfies Service Learning and Creative Experience requirements.
Prerequisites: JMC 200 or 290.

JMC 450 Special Topics in Media

Courses developed by individual faculty members in order to: a) serve a specific student’s needs; b) meet unforeseen or one-time curriculum, industry or college needs; or c) make use of an extraordinary staffing opportunity. Topics will be announced in advance of course registration.

As announced.
3 semester hours.
Prerequisites: JMC 101, 200 and 300, or instructor permission.

Recommended Electives:
ART 108 Introduction to Graphic Design

This course will provide a basic overview of the many processes involved in gathering and arranging written and visual messages and graphic elements to produce high quality, professional documents for printed communications. It will provide a hands-on experience using Macintosh computers and the current industry standard software Adobe Creative Suite CS6.

Fall Semester.
3 semester hours.

ART 208 Layout and Typography

This course involves understanding the various stages of developing layouts for print. A focus on the organization of visual information: type, photographs and graphic elements will be emphasized through the creation of specific visual communication exercises. Students will be exposed to current design issues and be expected to expand their understanding of formal design principles, type as imagery, creative brainstorming, critical thinking, presentation, and craftsmanship.

Fall Semester.
3 semester hours.
Prerequisite: ART 108.

ART 209 Layout and Typography II

This course further develops the skills introduced in ART 208 Layout & Typography I and continues to explore the interaction of text and image. Students will be guided to be more independent in their use of fundamental components of graphic communication design and problem solving.

Spring Semester.
3 semester hours.
Prerequisite: ART 208.

ART 308 Electronic Publication and Web Design

The first half of this course provides introduction instruction for the digital publication for e-books, electronic articles, magazines, newsletters, and other forms of online communications. The course will focus on applying good design with the technical skills needed to define content, metadata required for search engines, etc. The second half of this course will introduce students to the fundamental principles, theory, and concepts of web site design and creation.

Fall Semester.
3 semester hours.
Prerequisite: ART 209.

BUS 309 Principles of Marketing

Principles of Marketing is an introduction to the basic functions of marketing. The course includes topics such as consumer behavior, marketing research, marketing planning, physical distribution, selling, promotion, retailing, pricing, wholesaling, purchasing and e-commerce.

Fall and Spring Semesters. 3 semester hours.
Prerequisites: sophomore standing.

BUS 311 Advertising

A comprehensive survey of basic principles and practices of advertising. Topics include: planning and advertising campaigns, creating advertisements and developing media plans.

Spring Semester. 3 semester hours.
Prerequisites: C or higher in BUS 309.

BUS 321 Public Relations

This course is an overview of the functions, practices and growing application of public relations in private industry and the public sector. Emphasis is placed on planning, writing and management functions, working with the media and developing effective public relations strategies. At the end of this course, students should be capable of performing the following public relations activities: analyzing public relations problems and opportunities; understanding and developing concise and targeted public relations messages; and understanding the terminology and theoretical concepts associated with public relations.

Fall Semester.
3 semester hours.
Prerequisites: C or higher in BUS 309.

CS 110 Computer Information Systems

Introduction to computer information systems. Literacy, hardware and software concepts, history, social and ethical issues, elementary systems software and applications software such as word processor, spreadsheet, database, communications and graphics packages. Does not count toward a major or minor in Computer Science.

Fall and Spring Semesters. 3 semester hours.

CS 116 Web Design and Development

Students will learn basic HTML scripting, use of Web editors to create various styles of Web pages (single and multipage sites, online forms, CSS, etc.), management of Web sites and use of animated Web programming. CS 116 does not count toward a major or minor in Computer Science.

Fall and Spring Semesters. 3 semester hours.
Satisfies Creative Experience requirement.

HST 317 American Foreign Policy in the 20th Century

Emergence of the U.S. as a world power from 1898 to the present.

Summer Semester, even years.
3 semester hours.
Cross listed with POS 317.
Prerequisites: C or higher in IDS 112, HST 202 or instructor permission.

HST 319 The Modern Middle East

The Middle East from the 19th century to present. Islam and Islamic civilization, the impact of European control, independence movements of the early 20th century, Egyptian and Iranian Revolutions, and the Arab-Israeli dispute.

Fall Semester, odd years.
3 semester hours.
Prerequisites: C or higher in IDS 112, sophomore standing or instructor permission.

MTH 232 Statistics

Statistics and probability. Including measures of central tendency and dispersion, normal and binomial probability distributions, hypothesis testing, confidence intervals, correlation, regression and nonparametric tests. Statistical software introduction.

Fall and Spring Semesters. 4 semester hours.
Satisfies Mathematics Proficiency requirement with a grade of C or higher.
Prerequisites: MTH 109 or completion of two years of high school algebra.

PHL 102 Introduction to Ethics

Discusses questions about right, virtue and happiness, including the question, “why be moral?” The work of contemporary philosophers will be examined along with the work of great philosophers of the Western tradition, including Plato, Aristotle, Aquinas, Hume, Kant and Mill. The course will also serve as an introduction to various religious approaches to ethics.

Spring semester.
3 semester hours.

POS 201 American Government - National

Fundamentals of the national government.

Fall Semester.
3 semester hours.

POS 202 American Government - State and Local

Fundamentals of state and local government.

Spring Semester.
3 semester hours.

POS 320 The Legislative Branch: The Working Congress

Process and factors which comprise the legislative process. Including the media, interest groups, lobbyists, the party structure, the people and other influences.

Fall Semester, odd years.
3 semester hours.
Prerequisites: POS 201 and 202.

POS 321 The Judicial Branch: the Supreme Court, Law, and the Legal Process

Courts, litigation, the law as a body of information and specific issues of law. The relationship of the judiciary to the executive and legislative branches of the national government.

Spring Semester, even years.
3 semester hours.
Prerequisites: POS 201 and 202.

SA 305 People, Resources and the World

Micro and macro explorations of resource-related issues including development, environment, health and social justice.

Spring Semester, odd years.
3 semester hours.
Satisfies Global Diversity requirement.
Prerequisites: IDS 112 with C or higher, six semester hours of 200 level coursework in sociology/anthropology, psychology, gender studies or criminal justice or instructor permission.

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